Connecting Instagram, Facebook and Threads
Instagram needs a professional account; Facebook publishes to a Page you manage; Threads uses your Threads profile.
What you see
Instagram, Facebook or Threads won't connect, or connects but can't publish.
- No Facebook Page token was returned. Confirm the connected user manages a Page.
- Instagram doesn't support text-only posts — add a photo or video to publish to Instagram.
Why it happens
Each connects separately. Instagram signs in with Instagram directly and publishes to an Instagram professional (Business or Creator) account; it doesn't need a Facebook Page. Facebook publishes to a Facebook Page, not a personal profile. Threads signs in with its own login. Instagram is on the Creator plan and above; Facebook and Threads are on every plan.
How to fix it
- For Instagram, switch the account to a professional account in the Instagram app's settings, then press Connect.
- For Facebook, make sure you manage the Page you want to post to, then press Connect and allow access to it.
- For Threads, press Connect and sign in with the Threads profile you want.
- Check the account name shown on each card after connecting.
- If a card shows Unavailable, that platform isn't open for new connections yet. Nothing on your side will change that.